DEEPAK SINGH

We wanted to ensure that more and more youngsters warm up to the cause of Organ Donation. So, the challenge for us was to break away from the age-old format of serious communication and convey the same message in a quirky way, using funky designs. We created T-shirt designs that urged people to donate organs in a witty and light-hearted manner. The one-liners were hand crafted, using bold colours into contemporary looking art pieces. Ones that didn’t just stand out on Tees, but also on walls as posters.